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Q:

In the following passage some of the words have been left out. First read the passage over and try to understand what is about. Then fill in the blanks with the help of the alternative given. Mark your answer in the Answer sheet.

Mass communication is the delivery of _____ (1) _____, ideas and entertainment to thousands or million of _____. (2) _____ simultaneously, it is a force with incalculable _____ (3) _____ on today's world. The _____ (4) _____ of mass  communication rest _____ (5) _____ the skills of the communicator to _____ (6) _____ the recipient's thinking _____ (7) _____ stir emotions , to _____ (8) _____ him or her to _____ (9) _____ Mass communication is the one - to - one impact of one human intelligence upon _____ (10) _____, carried on thousand fold simultaneously among individuals who have no direct personal contact . 

Fill in the blank at (1)?

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    items
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    news
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    advertisements
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Answer : 2. "news"

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